Prime Minister Ehud Olmert this morning met with senior Israel Hotel Association (http://www.israelhotels.org.il/) officials and discussed the tourism situation with them.  The Prime Minister said that tourism to Israel must be encouraged and that greater resources must be allocated to marketing Israel around the world.
 
The IHA representatives presented Prime Minister Olmert with data on the potential of various sites in Israel to attract tourists.  The Prime Minister said that he and Tourism Minister Yitzhak Aharonovich would work together to promote tourism in Israel.